Bobby Sherman was hot, hot, hot in 1970. Raisin Bran was not. When Bobby records were placed on the back of Raisin Bran, kids finally started asking for their parent's favorite fruit and flakes, sending sales to the stratosphere. There is no way to gauge, however, how many love-sick teenybopers were pouring the wholesome flakes down the garbage disposal in order to empty the box a little sooner.